Natural Products Expo West 2022 is looking to gather the organic and natural community at the namesake Anaheim Convention Center this March. The show will prioritize a comfortable and safe experience for every participant. It will become the first exposition of its kind in Anaheim city since the beginning of the epidemic. It comes after the 2021 edition of Natural Products Expo East in Philadelphia.
Expo West organizers expect strong participation of leading retailers, pioneering sponsors, change-making industry players, and innovative exhibitors this year. The expectation is based on an increase in retailer commitments and the event registration count since the beginning of this year. Do you plan to attend it to connect with colleagues again and pay attention to the immediate future of this industry? If so, look forward to an exciting expo with top-class safety and health measures.
Kelly Hartford of Jimbo’s Naturally stated that the buying team of her company is eagerly waiting for Expo West and communicating with the whole foods community. As for Hartford, it is a chance to meet owners, brokers and vendors as well as an ideal venue to experience and explore new products.
Its organizers are following registration trends similar to the trends in Expo East from September last year. The first whole foods industry event in the pandemic, Expo East offered a valuable chance to have in-person exploration. It drew retailers from shops like Kroger, Earth Fare, Freshly, Whole Foods and others that sought the trendiest natural and organic food items, supplements, ingredients, beauty products, and home products.
The quality Expo East crowd contributed to a strong ROI for several exhibitors last year, a trend anticipated at the event. NuSkool Snacks CEO Joe Christensen is happy to see New Hope Network partnering with Expo East. Exhibitors like Christensen met everyone they wished to meet. They are attracting the team of Whole Foods, CVS, 7-11, Wegman’s and many investors. If the expo does not take place now, Christensen is unsure NuSkool Snacks would be in existence many months later.
Market Leader of New Hope Network Carlotta Mast said that the industry that will converge in Anaheim should get together to progress and accomplish more prosperity for everyone. New Hope Network may bring back Expo West’s unique magic to allow it to work as a category for more health, justice and joy to everyone as well as regenerate the planet.
Expo West will also see the comeback of a strong event lineup and education as in the past. Climate Day, Fresh Ideas Organic Marketplace, Pitch Slam, Evenings on the Plaza, and State of Natural and Organic session are among the Expo West highlights.
Industry participants who cannot take part in the event physically will be able to access the platform Natural Products Expo Virtual Community from February 01, 2022, onwards. February 16, 2022, will mark the start of Natural Products Expo and virtual events as well as will cover the following.
- A SPINS trend session
- The real-time announcement of who won NEXTY Awards
- More virtual expansions of the physical Expo West show
Lacey Gautier of New Hope Network stated that the company is excited and ready to host Expo West in a valuable and safe way as the community gathers in Anaheim. It got valuable insights as it successfully hosted Expo East as well as implemented policies to ensure the safety and health of the members of the industry in Philadelphia. Gautier also said that what fuels New Hope Network is the gratitude that it received after Expo East. New Hope Network is trying diligently to make another productive, inclusive and positive environment for every participant.
Everyone will have to wear face masks when indoors to attend Expo West at the convention center as well as all surrounding venues and hotels. Organizers will supply KN95 face masks on-site. Further, every event participant will have to show proof of a negative coronavirus test result or vaccination. New Hope Network keeps following and supporting CDC guidelines and local guidelines as well as is working with the OC Health Care Agency (HCA) to outline event policies with the support of local authorities.
As for Mayor of Anaheim Harry Sidhu, it is among the most significant shows that the city will host. Sidhu also said that Anaheim knows how important the event is for the organic and natural community. Attendees can believe in not only the planned safety protocols for the 2022 Expo West but also the role of public health that Anaheim city plays to host a healthy and prosperous event this March.
